“A true artist is not one who is inspired, but one who inspires others.”
Salvador Dalì
Let the creative arts entrepreneur in you thrive!
Struggling to market yourself strategically and extend your online exposure?
I know how you feel…
You want to pull high engagement and grow a faithful, wide community that fosters you day in, day out.
You want to have a solid brand identity that nurtures empathy, trust, and loyalty.
You want to be valued and make a name for yourself with authentic content that resonates with your audience, attracts prospects, and drives new streams of income.
Well, I’ve got great news for you!
Whether you’re an art blogger, artist, content creator, art influencer, podcaster, museum professional, or art business owner, you can and WILL overcome your biggest struggles with strategic content marketing.
By producing content that people will genuinely care about, and want to consume, you’ll finally achieve your desired goals and make the impact you’re striving for!
The best part? You don’t have to do this all by yourself!
I’ll guide you every step of the way, as I show you the ENDLESS possibilities that valuable, high-quality content offers to succeed in your business. From helping you understand your target audience to showcasing how to deliver content that matters to them, you’ll learn effective strategies to promote yourself and leverage your digital presence.
I’m Chiara, and I truly believe inbound content marketing is the best, fluff-free approach for steady and sustainable growth as an entrepreneur in the arts.
When I launched my biz, I knew I wanted to use my expertise in the art and content marketing fields to help like-minded creators scale in what they do best.
With consistent practice and learning, I’ve identified tried and true methods to set up a content marketing plan that boosts audience engagement, increases brand awareness, attracts leads, and brings in revenue opportunities.
I apply these methods in all my digital activities, from creating content for my blog and social media channels to building my email list, interacting with my audience, and promoting my services.
The secret ingredient?
I use an ad-free content system based on three factors:
Customer-centered content.
SEO-focused copywriting.
Organic growth.
With this precise system, six out of my first eight ever published blog posts ranked in the Top 10 of Google in only three months after my website launch!
My brand’s visibility increased by 34.35%, with a positive impact of +5.13%. And guess what, those blogs haven’t stopped pulling people to my site ever since!
This is just an example of what great content can do for you, even if you’re in the early stages of your entrepreneurship.
By learning the know-how of powerful content strategy, you’ll be a step ahead in developing an enduring business!
No shortcuts or slimy easy tricks will take you to the top. But with grit, perseverance, and a strategic mindset you’ll reach the stars!
“Having previously done other courses on SEO I had been left feeling overwhelmed and confused, but Chiara has helped me make sense of it all!
She took the time to show me exactly which websites she uses and how she uses them to write great blogs that you’ll see results from. Doing a one-on-one consultation was perfect for this and meant I could ask questions. SEO now feels much less scary and I'm looking forward to putting what she taught me into practice!”
Catriona Gilmore, Junior Account Manager & Art Sharer
1:1 Consulting Sessions
Hop on a 90-minute consulting session with me to get answers and detailed insights on how to use content marketing to achieve your business goals. I’ll troubleshoot your biggest struggles by outlining the best strategy for your situation and showing you how to turn content creation into a profitable endeavor.
What’s included
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90-minute Skype call
We’ll discuss your situation and marketing goals, along with digging into some key content strategies. Feel free to ask any questions and share your thoughts, so that I can come up with the most viable solutions for you.
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Tools + Personal templates
You’ll get free access to the templates I use to stay on track in my activity, including a list of my favorite tools for results-driven content marketing practices.
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Recording of the session
At the end of the session, you’ll get a recording of our call, as well as the consultation slides and a cheat sheet with the main takeaways.
Pick your session
Choose the consultation type that best suits your needs and contact me for all the deets!
✓ Market research
✓ Social listening
✓ Competitor analysis
✓ Niche discovery questions
✓ Audience persona building
✓ Lifecycle stages
Audience Research Consultation
✓ Keyword research & report
✓ Meta titles
✓ Meta descriptions
✓ Heading tags
✓ Image alt texts
✓ Internal/external linking
✓ URL
✓ Calls to action
✓ SEO content guidelines
SEO Writing Consultation
✓ The three main content goals
✓ Long-form blog framework
✓ Landing page framework
✓ Lead magnet creation
✓ Email writing
✓ Content repurposing
✓ Editorial calendar building
Content Planning Consultation
“My session with Chiara was 90 minutes long, it was very informative, well researched and methodological. Chiara is an expert in the field of online marketing and because she has a background in arts and humanities, she sees both sides and can make very valuable content suggestions, as opposed to someone who is a professional in marketing, but has no knowledge of the art sphere. She was up to date with my content and I felt she cared about it. I learned a lot from her in those 1 1/2 hours and am confident and motivated to continue my journey as an art influencer.”